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A Hussaini Holding product

Adaahbe

Fragrance and grooming for men and women aged 20 to 35.

Built within Hussaini Holding

Adaahbe

Fragrance made for daily wear and for gifting

Adaahbe is a fragrance and grooming brand for men and women in India aged 20 to 35. It sells attar, perfume and wax perfume today, with more grooming products on the way.

Adaahbe is a personal care brand made for young people in India aged 20 to 35. It started with fragrance and sells three kinds today: attar, spray perfume and solid wax perfume. More grooming products are planned. Adaahbe is a business of Hussaini Holding and trades under its own name.

The Hussaini Holding team runs Adaahbe in-house, including the brand, the product range and the online store.

Who it's for

Made for everyday and for gifting

  • Daily wear

    Fragrance for your own routine, in the form that suits your day, including a solid wax perfume that is easy to carry.

  • Gifting

    Each fragrance also works as a gift for someone else.

What's inside

The Adaahbe range

Available now

  • Attar

    A concentrated, oil-based fragrance.

  • Perfume

    A spray perfume for everyday wear.

  • Wax perfume

    A solid perfume that is easy to carry when you travel.

Coming next

  • Grooming products Coming soon

    More personal care products for the same customers.